The strategic collaboration will promote over 200 Homestays across the state
: Yatra.com, India’s leading online travel company, has forged a strategic alliance with the Government of Andhra Pradesh to promote homestays and enhance tourism in the state through their holiday packages. Being one of the largest homestays aggregator with an inventory of over 3000 homestays across 130 cities across India, Yatra.com intends to grow the segment by creating an interactive and sustainable eco-system.
The MoU was signed during the Partnership Summit at Vishakhapatnam in presence of Honourable Chief minister of Andhra Pradesh Shri N Chandrababu. Through the partnership, Yatra will promote all the state tourism approved homestays, wherein guests (travelers) can rent a room in the home of a local family (host) or the entire house. This partnership will give the tourists a chance to experience the hospitality of various families throughout Andhra Pradesh and enjoy wonderful home cooked food.
Speaking on the partnership, Mr. Sharat Dhall, COO (B2C), Yatra.com said, “Homestays as a trend is rapidly gaining popularity in India. As new age travellers seek out unique experiences in the course of their travels, we believe that this kind of non-hotel accommodation has tremendous growth potential in the country. Also, the partnership with Andhra Pradesh Government will provide an alternate source of income for the local population and enhance their livelihoods without straining their existing resources, thereby creating sustainable livelihood and creating large scale employment.”
As a part of this partnership, Yatra will list over 200 properties on its website and encourage the growth of homestays in Andhra Pradesh, giving tourists a very homely experience.
Yatra, based in Gurugram, is a one-stop marketplace for all travel-related services. The company provides information, pricing, availability, and booking facility for domestic and international air travel, domestic and international hotel bookings, holiday packages, buses, trains, in city activities, inter-city and point-to-point cabs, homestays and cruises. As a leading consolidator of accommodation options, Yatra provides real-time bookings for more than 62,000 hotels in India and over 500,000+ hotels around the world.
Customers can access Yatra in multiple ways: through a user-friendly website, mobile optimised WAP site and applications, a multi-lingual call centre, a countrywide network of Holiday Lounges and Yatra Travel Express stores.
Launched in August 2006, Yatra was ranked the Most Trusted e-Commerce Travel Brand in India in the Economics Times Brand Equity Survey 2016 for the second successive year, and has won the award for ‘First Prize - Domestic Tour Operator (Rest of India)’ at the India Tourism Awards held in July 2016.
Yatra’s parent company, Yatra Online Inc. is a Nasdaq listed entity.